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Pillar 02

Sales Development

Pipeline capacity without the hiring cycle.

Night on the mountain: SDRs and AI at work

Built for teams growing from their first rep to a 10-person sales org, typically seed to pre-Series B.

The problem

Hiring SDRs takes months: sourcing, interviews, onboarding, ramp. Early-stage teams lose that time while the pipeline sits empty, and a single bad hire can set the motion back a quarter.

What we offer

01

SDR as a Service

Trained SDRs from our own bench, working your ICP. No interviews, no onboarding program on your side. Live within 1 to 2 weeks of signing.

02

AI SDR

An AI-run outbound motion operated by our team. It researches accounts, writes and sends outreach, follows up, and books meetings into your calendar against qualification rules you approve. You set the rules; we monitor quality.

03

Appointment Generation

Qualified first meetings with decision makers who match your buyer profile. Each meeting comes with a pre-meeting brief for your AE: account context, contact background, what was discussed in outreach, and suggested framing for the first call.

What we do not promise: meeting volumes. We commit to qualification standards, agreed with you up front.

Use cases

Illustrative use case. Not a client result.

Pre-Series A team with one founder selling

The founder is the only seller and has no time to prospect. SDR as a Service starts within two weeks, works a tightly defined ICP, and hands qualified meetings to the founder with a brief, so the founder sells instead of prospecting.

Illustrative use case. Not a client result.

Series A company testing a new region

A team wants to test demand in the UK before hiring locally. AI SDR runs outreach to the new region against agreed qualification rules, giving the team a read on response and meeting quality before committing headcount.

Illustrative use case. Not a client result.

AEs with open calendar capacity

A growing sales team has AEs with spare capacity but no consistent meeting flow. Appointment Generation fills those slots with qualified first meetings, each briefed, so AE time goes to selling.

Start the conversation

Talk to us about sales development

A 30-minute diagnostic call. We will tell you where the motion is breaking before you decide whether to work with us.