Home/Process

How We Work

Three ways to start, depending on what you need first: pipeline now, the right structure, or systems your team owns. Every path starts with an agreed ICP and qualification standard.

For teams that need pipeline now. Live within 1 to 2 weeks.

  1. Week 1: ICP and qualification sprint

    We agree your ICP, buying roles, disqualifiers and the qualification standard every meeting must meet. We set up messaging, tooling and the meeting brief format.

  2. Week 2: Go live

    Trained SDRs from our bench, or our AI SDR, start outreach against your ICP. Qualified meetings land in your calendar with a pre-meeting brief.

  3. Ongoing: Weekly reporting, monthly review

    Weekly report: accounts worked, conversations, meetings confirmed, and accounts disqualified with reasons. Every four weeks we review meeting quality with your AEs and adjust targeting and messaging.

You provide: A sales lead for kickoff and meeting feedback, and calendar access for bookings.

Engagement formats

Project

A scoped consulting engagement (audit, expansion check, org build or stack advisory) or an automation build.

Managed sales development

SDR as a Service, AI SDR or Appointment Generation on a monthly basis.

Full engagement

Consulting into managed execution, with monthly reviews.

How to start

Book a 30-minute diagnostic call. We will look at your current motion, tell you where it is breaking, and recommend which path fits. No commitment at that stage.

Start the conversation

Start with a diagnostic. No commitment required.

Thirty minutes is enough to find where your pipeline is leaking and which path fixes it.